saloandseverine:


What most people consider as our logo – the four stitches in the back with the white label inside the garment – had in fact the opposite purpose: it was meant to be cut off so the garment would be without a label and logo!

Maison Martin Margiela in conversation with Filep Motwary, Un Nouveau Ideal June 29, 2010
Zoom Info
saloandseverine:


What most people consider as our logo – the four stitches in the back with the white label inside the garment – had in fact the opposite purpose: it was meant to be cut off so the garment would be without a label and logo!

Maison Martin Margiela in conversation with Filep Motwary, Un Nouveau Ideal June 29, 2010
Zoom Info

saloandseverine:

What most people consider as our logo – the four stitches in the back with the white label inside the garment – had in fact the opposite purpose: it was meant to be cut off so the garment would be without a label and logo!

Maison Martin Margiela in conversation with Filep Motwary, Un Nouveau Ideal June 29, 2010